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India PC market rebounds in Q2 2015

Posted: 24 Sep 2015     Print Version  Bookmark and Share

Keywords:PC  festive buying  shipment 

PC shipment in India rose 1.4 per cent to 2.19 million units in the April-June 2015 quarter and a year-on-year decline of 14.1 per cent, according to International Data Corporation (IDC).

The overall consumer PC market recorded 1.15 million units, a drop of 1.3 per cent compared to Q1 2015.

"While there are signs of optimism in the market, and even as overall consumer sentiments are improving, discretionary spending levels have yet to witness a makeover," said Manish Yadav, market analyst, Client Devices, IDC India. "As a result, inventories continue to build up and vendors are hoping for a seasonal turnaround in Q3 2015."

The commercial PC segment recorded 1.04 million unit shipments in 2Q15, which represents 4.5 per cent growth over the previous quarter. "Various announcements and initiatives made by the government on boosting economic growth had positive impact on the sentiments of the business community. However, in order to sustain this buoyancy, it is vital that implementation of reforms continues at a steady pace," stated Kiran Kumar, research manager, Client Devices, IDC India.

PC shipments

Top 3 PC vendors

HP retained its top spot with market share of 26.4 per cent. The company grew by 2.6 per cent compared to Q1 2015. Thriving on its commercial business, the vendor had the highest growth rate of 17.7 per cent quarter on quarter owing to strong enterprise engagements and spending from SMBs, which fuelled their growth in Q2 2015.

Dell captured the second spot with a market share of 21.6 per cent. It has now recorded negative growth for two quarters in a row. However, the vendor is expected to bounce back by virtue of its strong channel presence and improved partner engagements in the SMB and enterprise business.

Lenovo took the third spot with 18.1 per cent market share in the quarter. Improved focus on mid-market accounts, maintaining a balanced inventory and expanding coverage will help them boost their overall growth in the coming quarters.

Top 3 vendors

The India PC market is looking to recuperate in due course of time. "Festive buying is expected to drive positive growth in consumer spending and the last leg of ELCOT fulfilments are expected to lead to overall growth in the PC market in the succeeding two quarters," said Kumar.

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