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Processors/DSPs  

Tablet processors drop as smartphone processor market rises

Posted: 27 Jul 2015     Print Version  Bookmark and Share

Keywords:Strategy Analytics  processor  smartphone  tablet  Qualcomm 

Strategy Analytics has released a report indicating that the market for application processors for smartphones rose by 20 per cent in 1Q15 compared with a year before. At the same time, the market for tablets dropped six per cent in 1Q15 on the same basis, added the market research firm.

Bigger smartphone displays and the creation of the so-called phablet product category are one explanation of the contrasting fortunes compared with the tablet processor market, which would then depend on how phablets are classified.

The 20 per cent annual growth took the smartphone application processor market up to a quarterly value of $5.3 billion. The top five vendors were ranked in order Qualcomm, Apple, MediaTek, Samsung and Spreadtrum. Qualcomm led the market with 47 per cent revenue share, followed by Apple with 16 per cent and MediaTek with 15 per cent.

Qualcomm was hit by slow adoption of its flagship Snapdragon 810 and increased competition that dragged its market share down from 55 per cent in the same quarter a year before. This can be seen, in part, for dropping quarterly sales at Qualcomm and a restructuring recently announced.

The success stories in the smartphone AP market were HiSilicon, Intel and Samsung, which all more than doubled their shipment growth in 1Q15, according to Stuart Robinson, an analyst with Strategy Analytics. Samsung capitalised on strong demand for its Exynos processors fabricated using its 14nm FinFET process, which featured Samsung's Galaxy S6 and S6 Edge smartphones, Strategy Analytics said.

- Peter Clarke
  EE Times Europe





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