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Jaguar, Intel gear up for next-gen infotainment systems

Posted: 25 Nov 2013     Print Version  Bookmark and Share

Keywords:infotainment  cloud  R&D 

Jaguar Land Rover, a subsidiary of India's Tata Motors since 2008, has partnered with Intel to develop advanced vehicle infotainment technologies. As part of this collaboration, Jaguar will open a technology R&D centre in Portland, Oregon, a location with relative proximity to Intel to help accelerate development efforts.

Both companies have multiple joint programmes underway to explore and develop next-generation digital vehicle prototypes with in-vehicle cockpit experiences that connect car, device and cloud. The insights gained from the research programmes along with alignment on engineering efforts will speed development on new innovative in-vehicle experiences.

Major development goals are building bridges between the infotainment systems in the living room and the vehicle and to extend the digital lifestyle of the users to their vehicles. This goal will include developments in the connectivity area. Intel automotive solutions manager Elliot Garbus hinted that at least some of these developments will be associated to cloud services.

Jaguar's Open Software Technology Centre in Portland will be the company's first dedicated software R&D operation. Scheduled for launch in 2014, the facility will complement Jaguar's infotainment development team in Gaydon, U.K. Facilities will include a multimedia creative suite, development labs and a six-bay vehicle workshop. The Portland operation will also complement the long-term research projects that will be undertaken by Jaguar Land Rover at the National Automotive Innovation Campus (NAIC) at the University of Warwick to be launched in 2016. These research projects include electrification of the power train, smart and connected cars and human machine interface.

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