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Demand rises for enterprise mobility management

Posted: 02 Nov 2011     Print Version  Bookmark and Share

Keywords:enterprise mobility management  smartphone  tablet 

According to ABI Research, the growing penetration of smartphones and media tablets in the enterprise is creating an increasing opportunity for enterprise mobility services that are forecast to grow to Rs.49,327.35 crore ($11 billion) worldwide by 2016.

As per ABI Research's "Enterprise Mobility Management Services for Smartphones and Media Tablets," AT&T, Motorola Mobility and Samsung Mobile have declared support for managing mobility in the enterprise that include services to manage mobile apps, devices, content, network services, expenses, policy and security.

In some world regions, smartphones and media tablet penetration will grow to as high as 85 per cent of all employees and 95 per cent of corporate-liable employees by 2016. Increased stickiness with existing customers is another reason driving suppliers to offer mobility management services.

mobile service subscribers

The fear arises from disintermediation if a supplier does not have a complete mobile solution for the enterprise. Businesses will also seek to consolidate around one or two suppliers for not only enterprise mobility management services, but also management of all mobile systems and end-points that include notebooks, PCs and appliances.

But with expansion also comes consolidation, added Dan Shey, practice director at ABI Research. "Expect more consolidation of the MDM platform vendor channel, with the major delivery channels becoming enterprise ICT vendors, operators, device OEMs, and a group of other business-focused software and services vendors such as MSPs and major resellers. The SMB market is still untapped, so the groups that succeed moving forward are those that can serve both the large business and SMB markets."

For more statistics and forecasts, click here.





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