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Qualcomm, GreenRoad focus on safe drive sol'n

Posted: 26 Mar 2010     Print Version  Bookmark and Share

Keywords:GPS  mobile resource management  interface 

Qualcomm Inc. and GreenRoad have partnered to develop what they claim will be the first integrated solution that addresses mobile resource management (MRM), safety and driving behaviour. The solution, intended for local service fleets, is a combination of Qualcomm's Service Fleet Manager and the GreenRoad 360 service allows fleets to install a single in-vehicle hardware platform, use one data plan, and access best-of-breed fleet management and driving behaviour improvement applications. It enables better management of assets, gain greater fuel efficiency and improve safety.

The integrated service offers fleets a unique opportunity to realise the benefits that come from a combined mobile resource management and technology-based driving behaviour service, which requires less administration and can reduce cost by as much as 20 per cent. The combined service is available initially for commercial vehicle fleets in North America and the United Kingdom.

"Mobile resource management and driver safety are vital issues to every local service fleet," said Norman Ellis, VP of sales, services and marketing at Qualcomm enterprise services. "GreenRoad's unique driving behaviour service offers a different dimension to our mobile resource management offering, enabling our customers to obtain more value from each of the two services. We are proud to work with GreenRoad and offer the first combined mobile resource management and driving behaviour service."

Qualcomm's Service Fleet Manager mobile resource management system uses GPS technology to give fleets visibility into their assets and provide an immediate snapshot of critical vehicle information through a Web-based interface. It can help reduce overtime costs, boost revenue, cut fuel costs and improve customer satisfaction with enhanced scheduling and routing.

GreenRoad 360 provides the industry's first driving behaviour improvement service with real-time, in-vehicle feedback and comprehensive visibility into those manoeuvres that most affect safe driving, fuel efficiency and emissions. GreenRoad 360 combines live, individually tailored driver coaching with Web-based applications that continuously rate driving skills. The in-vehicle feedback is delivered through a non-distracting LED display that enables drivers to identify and self-correct risky and inefficient driving manoeuvres in the moment. Fleet management and risk and safety professionals gain insight into driving behaviour and have the tools they need to help drivers achieve measurable safety and fuel-efficiency goals while reducing operating costs.

"We are proud to work with Qualcomm Enterprise Services, which has a long history as an innovator and industry leader in MRM," said Dan Steere, CEO of GreenRoad. "Qualcomm's Service Fleet Manager is the perfect complement to the GreenRoad service."

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