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Sony, Hon Hai embark on LCD alliance

Posted: 03 Sep 2009     Print Version  Bookmark and Share

Keywords:LCD TV  manufacturing  R&D 

Sony Corp. has agreed to form a strategic alliance with Taiwan's Hon Hai Precision Industry Co. Ltd for the production of LCD TVs for the Americas region. The Sony Group will sell to Hon Hai Group 90 per cent of its shares in Sony Baja California, and manufacturing assets related to Sony Baja California's Tijuana site in Mexico, which manufactures LCD TVs for the Americas region.

Following the sale, Hon Hai Group will hold 90 per cent ownership of Sony Baja California and the Sony Group will retain a 10 per cent share. The Tijuana site will remain a key manufacturing facility of Sony LCD TVs for the Americas region. Hon Hai Group will assume employment of employees at the Tijuana site.

Within its LCD TV business, Sony is concentrating internal resources towards areas that contribute to product differentiation, such as R&D, engineering and design, while also establishing a structure that will enable the company to bring attractive products to market at the earliest possible opportunity. At the same time, by proactively leveraging external manufacturing resources Sony will also seek to reduce fixed costs, drive other cost reductions, improve profitability and achieve business expansion.

Completions of the transfers are subject to regulatory approvals in several countries.

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