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HTC boosts forecast for Android phones

Posted: 01 Dec 2008     Print Version  Bookmark and Share

Keywords:mobile operating platform  Open Handset Alliance  Android phones 

Taiwanese handset manufacturer HTC has almost doubled its forecast for shipments of the first commercial device to be based on the Android operating system.

HTC now expects to have shipped 10 lakh units of the G1 by the end of the year, available on T-Mobile networks in the U.S. and Europe. This is up from earlier projections of 500,000 for, this year, rising to between 15 lakh and 20 lakh by the end of 2009.

The company seems to have stolen a march on larger Android backers such as Motorola, but all its phones to date bear either the Google or T-Mobile moniker.

The device, which is a showcase for Google's Open Handset Alliance (OHA) mobile operating platform, launched in the U.S. in late October, and hit UK outlets this month.

Sales will expand into a number of other countries including Germany, Austria, Czech Republic and the Netherlands, in early 2009.

Analysts at Strategy Analytics recently suggested Android phones would represent 4 per cent of the US smartphone maker in the fourth quarter of 2008, out of a total market of 1.05 crore units.

For the moment, HTC has the Android base to itself. It is unlikely to face a serious competitor until well into the first quarter of 2009, with Motorola planning its Android launches around the third quarter.

-John Walko
EE Times Europe

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