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Brightstar announces wireless division in India

Posted: 31 Jul 2006     Print Version  Bookmark and Share

Keywords:Brightstar Corp.  fixed wireless division  India 

Brightstar Corp., a wireless distribution and supply chain solutions company, has announced the launch of its fixed wireless division in India, the largest market for fixed wireless devices.

Fixed wireless devices provide connectivity where there is little or no access to landline communications. The devices, which use wireless technology but look and operate like a standard desk phone, provide families, businesses and communities with access to communications in markets where traditional forms of communication are unavailable.

The launch of this division in India further solidifies Brightstar's existing infrastructure and investment in India. The company launched its subsidiary, Brightstar India, in early 2005. The subsidiary operates two sales and distribution offices in Mumbai and Delhi, as well as 23 billing points throughout the country to provide localized distribution and billing support.

Jaime Narea, vice president of Brightstar's global fixed wireless division, says, "India represents an enormous market for our highly regarded, high quality fixed wireless handsets and we're excited to dedicate resources to support operators and consumers in this important market."

Brightstar will ship its first fixed wireless units into India in August. The company will support Indian consumers with fixed wireless devices that have been developed in conjunction with major manufacturers and also under its own "Avvio" brand specifically for India. Additionally, Brightstar intends to work with manufacturer partners in China and Korea to develop new fixed wireless handsets to meet the specific needs of the India market.

Brightstar has initially commercialized five models for India, both in GSM and CDMA technologies.

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