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IBM, Sheltrex to build inexpensive, smart homes in Chennai

Posted: 23 Mar 2015     Print Version  Bookmark and Share

Keywords:IBM  smart home  Sheltrex Developers  industrial hub 

IBM has revealed a technology partnership with Sheltrex Developers to set up a unified city operations to support a novel smart housing development in the heart of Oragadam, the fastest growing suburb of Chennai. Spread over 26.6 acres, Sheltrex's Oragadam project will build smart and cost effective homes aimed at people working in this industrial hub.

The project is strategically located at the State Highway 57 (SH-57), which is just off Grand Southern Trunk (GST) Road in close vicinity to the Automotive Corridor of Southern India, Oragadam and Maraimalai Nagar.

According to Goutham Pulimi, CEO of Sheltrex Developers, "Technology should reach the end-user through an experience of convenience, good lifestyle and lower costs. The objective of the IBM partnership for Sheltrex is twofold, one to enrich the daily lives of the residents, and second, for better township management in the long term. The inculcation of innovative technology at our townships in Sheltrex-Karjat and Sheltrex-Oragadam is an extremely exciting development in the real estate industry.

Every homeowner at Sheltrex should be able to control his home via technology and should feel safe and secure in the township."

As India moves into the next phase of urban makeover with the 100 smart cities proposed by the government, it will be necessary to create well planned urban infrastructure. The new Indian cities would require smart living spaces wherein the private players could bring in significant contribution through technological innovations. Smarter homes being an integral part of smart cities will be key in projecting Indian cities on par with international standards. This need is especially true with respect to affordable homes, which contribute to over 95 per cent of the total housing demand in India.

Sheltrex has been incubated by Brick Eagle, a financial services platform for the affordable housing industry. Brick Eagle controls over 1,250 acres of land, under various stages of development, across greater Mumbai, Chennai, Mysore, Coimbatore and Pune. Brick Eagle also incubates companies that fill gaps in the affordable housing ecosystem. It has incubated five service providers and four other developers till date. Brick Eagle's venture companies include Xeco, an affordable housing marketing company, KlickBrick, an affordable housing sales platform, Phalcomm, a customer and back-office management company, TPC, a project management company specialising in low cost construction and Renderlogy, an online home decor solutions company.

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