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Microsoft continues to lead Indian software market

Posted: 22 Jan 2014     Print Version  Bookmark and Share

Keywords:software  big data  IT  cloud computing 

India's software market grew by only 10.2 per cent year-over-year in first half of 2013 (1H 2013), as opposed to an earlier forecast of 13.3 per cent. The IT software market was pegged at Rs.109.13 billion in 1H 2013, reported market research firm IDC.

"IT investments in India witnessed a slight slump in 1H 2013 owing to cautionary approach in the midst of rising economic concerns. This slump also impacted the software market which witnessed slower than expected growth," the analyst said.

IDC expects the enterprise software market to grow by 10.2 per cent during the course of 2013, on the back of fast-growing software submarkets system software, collaborative applications and quality and life cycle applications. Other key growth areas in 2013 will be security, storage, middleware and consumer applications.

India's enterprise software market continues to be dominated by global giants Microsoft, Oracle and SAP, claimed the IDC report. Microsoft continues to lead in India software market with 31.1 per cent market-share in the enterprise software space, followed by Oracle with 12.4 per cent market share. SAP stood third with 6.2 per cent share. The top ten vendors together captured 68.4 per cent of total enterprise software spending in India in 1H 2013.

"As India develops as an economy and businesses strive to evolve spending on enterprise applications will only grow in the years to come," said Kavita Bhadauria, research manager, Software and IT Services, IDC India. "Going forward, software vendors can exploit enormous opportunities as large organisations focus on investments aimed at modernising and consolidating their IT infrastructure. Vendors offering tightly integrated, mobile-enabled, scalable solutions with an outstanding local support programme stand to gain market share."

IDC sees third platform technologies like big data, cloud computing and mobility being gradually integrated into the IT roadmaps of progressive companies which is further driving the demand for software.

"Newer technologies such as in-memory computing and big data will increasingly play a pivotal role in verticals such as automobile, retail, government, banking and financial services and telecommunication where the need to accommodate the data repository and churn out valuable insights from the dataset is greatly felt." Shweta Baidya, senior market analyst—Software, IDC India.

"In next few years, users and vendors will focus on the developing trends of the third platform, with cloud computing transforming software models; big data driving the development of business analytical software and database and mobile applications creating better customer experience. But to what extent will it impact the dollar spend on traditional packaged software is difficult to measure at this point of time," Bhadauria added.

However, the enterprise application market in India is still expected to grow in double digits at a CAGR of 10.7 per cent over the five year forecast period (2013-2017).

For more statistics and forecasts, click here.





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