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IHS: Cellular M2M boosts VAS market

Posted: 10 Jul 2013     Print Version  Bookmark and Share

Keywords:IHS  value-added-service  cellular M2M  Internet of things 

The cellular VAS segment consists of both professional services and managed services. Professional services are upfront/one-time, fee-for-hire offerings, while managed services are ongoing and subscription-based. Most of the cellular M2M market is focused on managed services because the revenue opportunity is so much greater than for professional services.

The VAS provider landscape is fragmented and complex, with a strong degree of competition and also a significant opportunity for cooperation.

For instance, AT&T and systems integrator Wipro are engaged in collaboration for cellular M2M. Owing to specific resources owned by each company, AT&T sometimes will take the lead, while other times it is more appropriate for Wipro to initiate the effort. In the latter case, Wipro would be the channel for AT&T, while in the first case AT&T would be a channel for Wipro.

MNOs and system integrators (SIs) are the primary competitors/partners in the cellular M2M VAS market. Other types of providers—including MVNOs, module vendors, platform providers and enterprise IT vendors—are also key providers of VAS in the cellular M2M market.

For more statistics and forecasts, click here.


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