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Mobile phones push USB SuperSpeed growth

Posted: 20 Jun 2011     Print Version  Bookmark and Share

Keywords:shipment  growth  USB  SuperSpeed 

In-Stat research entitled, "USB 2011: SuperSpeed Comes to Market," indicates that nearly 8 crore USB SuperSpeed-enabled devices will ship this year.

2010 marked the emergence of the USB SuperSpeed standard. 2011 seems a much bigger year for the technology, especially in mobile PCs, driven by the first chipsets from AMD that integrate SuperSpeed into the core logic chipset. Intel is expected to follow with its Ivy Bridge chipset in 2012.

Brian O'Rouke, research director at In-Stat, says that mobile phones are a key driver for USB market growth, and that this will also play a role in the adoption of SuperSpeed USB.

"In 2010, USB was found internally in over 1.2 billion [120 crore] mobile phones, with high-speed USB dominating. In addition, the number of USB ports in phones increased to over 100 million [10 crore] units. The first SuperSpeed USB phones will not hit the market until late 2013, but they will be accompanied by a new SuperSpeed connector for phones that will succeed the current micro-USB port found in today's phones," O'Rouke says.

The report also reveals that more than 350 crore USB devices were shipped in 2010 and that high-speed USB is still the most popular USB interface, comprising over three-quarters of USB device shipments in that year.

The report also says that core logic integration is a key to the acceptance of a new USB specification, because it allows notoriously cost-conscious PC OEMs to offer it for free. Further, it says that CE continues to be a key product segment for USB, with digital still cameras, digital televisions (DTV), set top boxes, and portable media players (PMP) among the most popular applications.

For more statistics and forecasts, click here.





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