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Faraday's UR-IP Centre to offer high-end mixed-signal IPs

Posted: 12 Jul 2007     Print Version  Bookmark and Share

Keywords:mixed-signal IP  UR-IP Centre  3D/2D graphic accelerator 

Faraday Technology Corp. has begun the operations of UR-IP Centre (Your IP Centre) with Afa Technologies Inc., Chip Advanced Technology (CAT), and SMedia Technology Corp. joining as core members, to provide high value-added mixed-signal IPs such as DVB demodulators, HDMI, and 3D/2D graphic accelerators.

The goal of the UR-IP Centre is to unite the competitive, high-end and silicon proven IP portfolios from small-to-mid-size fabless design companies and take advantage of Faraday's sales networks to market these IPs to large fabless semiconductor companies and IDMs. Through this cooperative effort, Faraday will be able to fully utilise the shared resources, expand IP business, and strengthen the leading position in the IC design industry.

Concerning the roadmap of UR-IP Centre, Faraday intends to set the expansion of process-related interface IPs as its priority; will also focus on mixed-signal IPs as well as the clock and data conversion IPs. Additionally, due to the growing importance of digital IPs that involve data compression and hardware acceleration, the UR-IP Centre also plans to import higher performance IPs. As for CPUs, the UR-IP Centre will integrate the easy-to-use, high-speed hardcore IPs developed in specific foundry processes. This will largely decrease customers' time and effort to enhance CPU performance.

"A complete, efficient, and professional IP supply environment is the key to customers' SoC project success. In the past, the industry lacked the resource integration and sharing platform, but now, with the UR-IP Centre and more members' participation, we can optimise the use of resources, and thus reduce customers' design cost and time-to-market," said H.S. Wang, VP of IP business and technology at Faraday.

"To CAT, our expertise in analogue IPs has already been affirmed by the market. Through the UR-IP Centre, we hope to expand our market channels and introduce more customers to our interface related IPs, while also enhancing the interoperability of our IPs," said Hung-Chih Liu, president of CAT, a provider of HDTV IC solutions. "We expect that after more customers have used our IPs, CAT's digital television IPs will become the interoperability testing standard in the industry."

"The competition in portable multimedia market is getting more intensive every year, and IP integration levels are getting higher and higher. While SMedia already has specialised 2D/3D graphics acceleration technology, we still have to work hard to actively meet future IP integration demands," said Paul Huang, president of SMedia. By joining Faraday's UR-IP Centre, we can benefit from the comprehensive IP development environment to speed up our SoC development."




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